Google’s new initiative, Project Magi, is a stirring research project receiving a lot of attention from users worldwide. A revolution in the field of AI-based search engines, Magi will completely change the face of displaying results for search queries on search engines. It is also dedicated to upgrading the existing search engine and integrating businesses and purchases to its site instead of redirecting them to other web pages. Through these changes, the AI-powered search project will gain a broader platform for search-oriented activities by anticipating the changing user needs. The article gives more accounts of the latest innovation by Google. What is an AI-powered search? The queries entered by the users on search engines display a list of results based on the language understanding of the query by the engine. The users expect accurate and resourceful results based on their search input. Though the search engine is sufficient enough to generate a list of relevant results, its inte